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Sociolark

A planner built around the week you actually run

Write a post once, tailor it for each network, preview exactly how it lands and drop it on the calendar. Rescheduling is a drag, and the whole team sees the same plan.

Views
Month, week and list
Composer
One caption, per-network overrides
Checks
Network limits validated as you type
Free plan
20 scheduled posts a month

Write once, adapt per network

Start with a single caption and media set. Toggle the accounts it should go to, then override the caption for any network that needs a different voice: shorter for X, more context for LinkedIn, a stronger hook for TikTok. The overrides stay attached to the same post, so moving it moves all of them.

Each network has its own preview: feed, Reels, Shorts, TikTok, link cards. Limits are checked as you type, including caption length, number of media items, file types and video duration, so problems surface while you write instead of at publish time.

  • Drafts for ideas that are not ready, scheduled posts for ones that are
  • Drag a post to a new day or time to reschedule every target at once
  • Best-time suggestions in the time picker
  • Brand timezone on every time you see, with daylight-saving handled

A calendar the whole team trusts

Month view is for planning campaigns, week view for running them, list view for the morning check. Status is visible on every post: draft, scheduled, publishing, published or failed. A failed post says why, in plain language, with the network's own error kept for reference.

Editors can create and move posts, viewers can see the plan without changing it, so a client or a stakeholder can be invited to look without risk.

Questions

What counts towards the Free plan's 20 posts?

Each scheduled post counts once per month, regardless of how many networks it goes to. Drafts do not count. Pro and Agency have unlimited scheduled posts.

Can I schedule the same post to several accounts?

Yes. A post can target any accounts in the brand, with a different caption for each network if you want.

Which timezone are times shown in?

Each brand has a timezone. The planner and the scheduler always show times in that timezone, so a team spread across cities still agrees on when “9:00” is.

Start with one brand, free

Connect your accounts in a couple of minutes. No card, no trial clock: the Free plan stays free.